Advance payment systems: paying too much today and being satisfied tomorrow
Schulz, Fabian, Schlereth, Christian, Mazar, Nina and Skiera, Bernd 2015, Advance payment systems: paying too much today and being satisfied tomorrow, International journal of research in marketing, vol. 32, no. 3, pp. 238-250, doi: 10.1016/j.ijresmar.2015.03.003.
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Advance payment systems: paying too much today and being satisfied tomorrow
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