Bid-elicitation interfaces and bidding behavior in retail interactive pricing

Spann, Martin, Häubl, Gerald, Skiera, Bernd and Bernhardt, Martin 2012, Bid-elicitation interfaces and bidding behavior in retail interactive pricing, Journal of retailing, vol. 88, no. 1, pp. 131-144, doi: 10.1016/j.jretai.2011.06.001.

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Title Bid-elicitation interfaces and bidding behavior in retail interactive pricing
Author(s) Spann, Martin
Häubl, Gerald
Skiera, BerndORCID iD for Skiera, Bernd orcid.org/0000-0001-9285-2013
Bernhardt, Martin
Journal name Journal of retailing
Volume number 88
Issue number 1
Start page 131
End page 144
Total pages 14
Publisher Elsevier
Place of publication Amsterdam, The Netherlands
Publication date 2012-03
ISSN 0022-4359
Keyword(s) Electronic commerce
Interactive pricing
Bidding behavior
Name-your-own-price
Select-your-price
Laboratory experiment
Field experiment
Language eng
DOI 10.1016/j.jretai.2011.06.001
Field of Research 1505 Marketing
HERDC Research category C1.1 Refereed article in a scholarly journal
Copyright notice ©2011, New York University
Persistent URL http://hdl.handle.net/10536/DRO/DU:30099293

Document type: Journal Article
Collections: Department of Marketing
2018 ERA Submission
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