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Market orientation and performance in the public sector: the role of organizational commitment

Caruana, Albert, Ramaseshan, B and Ewing, Michael T 1999, Market orientation and performance in the public sector: the role of organizational commitment, Journal of global marketing, vol. 12, no. 3, pp. 59-79, doi: 10.1300/J042v12n03_05.

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Title Market orientation and performance in the public sector: the role of organizational commitment
Author(s) Caruana, Albert
Ramaseshan, B
Ewing, Michael TORCID iD for Ewing, Michael T orcid.org/0000-0002-2260-2761
Journal name Journal of global marketing
Volume number 12
Issue number 3
Start page 59
End page 79
Total pages 21
Publisher Taylor & Francis
Place of publication Abingdon, Eng.
Publication date 1999
ISSN 0891-1762
1528-6975
Keyword(s) public sector marketing
market orientation and performance
organizational commitment
Australia
Language eng
DOI 10.1300/J042v12n03_05
Field of Research 1505 Marketing
HERDC Research category C1.1 Refereed article in a scholarly journal
Copyright notice ©1999, The Haworth Press
Persistent URL http://hdl.handle.net/10536/DRO/DU:30101318

Document type: Journal Article
Collection: Faculty of Business and Law
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