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Social media as a platform for incessant political communication: a case study of modi’s “Clean India” campaign

Rodrigues, Usha M. and Niemann, Michael 2017, Social media as a platform for incessant political communication: a case study of modi’s “Clean India” campaign, International Journal of Communication, vol. 11, pp. 3134-3453.

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Title Social media as a platform for incessant political communication: a case study of modi’s “Clean India” campaign
Author(s) Rodrigues, Usha M.ORCID iD for Rodrigues, Usha M. orcid.org/0000-0003-4688-4625
Niemann, MichaelORCID iD for Niemann, Michael orcid.org/0000-0001-6278-7978
Journal name International Journal of Communication
Volume number 11
Start page 3134
End page 3453
Total pages 23
Publisher University of Southern California, Annenberg School for Communication & Journalism
Place of publication Los Angeles, Calif.
Publication date 2017
ISSN 1932-8036
Keyword(s) social media
Clean India
political communication
Modi and media
political campaign
Twitter
Language eng
Field of Research 200104 Media Studies
1902 Film, Television And Digital Media
1903 Journalism And Professional Writing
2001 Communication And Media Studies
Socio Economic Objective 950204 The Media
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2017, The Authors
Persistent URL http://hdl.handle.net/10536/DRO/DU:30102388

Document type: Journal Article
Collections: School of Communication and Creative Arts
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