Improving means-end-chain studies by using a ranking method to construct hierarchical value maps

Leppard, P, Russell Muniz, Catherine and Cox, DN 2004, Improving means-end-chain studies by using a ranking method to construct hierarchical value maps, Food Quality and Preference, vol. 15, no. 5, pp. 489-497, doi: 10.1016/j.foodqual.2003.09.001.

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Title Improving means-end-chain studies by using a ranking method to construct hierarchical value maps
Author(s) Leppard, P
Russell Muniz, Catherine
Cox, DN
Journal name Food Quality and Preference
Volume number 15
Issue number 5
Start page 489
End page 497
Total pages 9
Publisher Elsevier
Publication date 2004-07
ISSN 0950-3293
Language eng
DOI 10.1016/j.foodqual.2003.09.001
Field of Research 0908 Food Sciences
1505 Marketing
HERDC Research category CN.1 Other journal article
Copyright notice ©2004, Elsevier
Persistent URL http://hdl.handle.net/10536/DRO/DU:30103054

Document type: Journal Article
Collections: Faculty of Health
School of Exercise and Nutrition Sciences
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