Collaborative orientation to advance value co-creation in buyer–seller relationships

Gupta, Samir, Polonsky, Michael and Lazaravic, Violet 2017, Collaborative orientation to advance value co-creation in buyer–seller relationships, Journal of strategic marketing, pp. 1-19, doi: 10.1080/0965254X.2017.1384747.

Attached Files
Name Description MIMEType Size Downloads

Title Collaborative orientation to advance value co-creation in buyer–seller relationships
Author(s) Gupta, Samir
Polonsky, MichaelORCID iD for Polonsky, Michael orcid.org/0000-0003-2395-1311
Lazaravic, Violet
Journal name Journal of strategic marketing
Start page 1
End page 19
Total pages 19
Publisher Routledge
Place of publication Abingdon, Eng.
Publication date 2017-10-06
ISSN 0965-254X
1466-4488
Keyword(s) Collaborative orientation
value co-creation
interactions
asset-specific investments
Notes In Press
Language eng
DOI 10.1080/0965254X.2017.1384747
Field of Research 1505 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2017, Informa UK
Persistent URL http://hdl.handle.net/10536/DRO/DU:30104767

Document type: Journal Article
Collection: Department of Marketing
Connect to link resolver
 
Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved.

Versions
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 0 times in TR Web of Science
Scopus Citation Count Cited 0 times in Scopus
Google Scholar Search Google Scholar
Access Statistics: 92 Abstract Views, 1 File Downloads  -  Detailed Statistics
Created: Wed, 15 Nov 2017, 09:31:05 EST

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.