The role of brand reputation in organic food consumption: a behavioral reasoning perspective

Ryan, Jessica and Casidy, Riza 2018, The role of brand reputation in organic food consumption: a behavioral reasoning perspective, Journal of retailing and consumer services, vol. 41, pp. 239-247, doi: 10.1016/j.jretconser.2018.01.002.

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Title The role of brand reputation in organic food consumption: a behavioral reasoning perspective
Author(s) Ryan, Jessica
Casidy, RizaORCID iD for Casidy, Riza orcid.org/0000-0002-6836-245X
Journal name Journal of retailing and consumer services
Volume number 41
Start page 239
End page 247
Total pages 9
Publisher Elsevier
Place of publication Amsterdam, The Netherlands
Publication date 2018-03
ISSN 0969-6989
Keyword(s) organic food
brand reputation
food brand
behavioral reasoning
values
Language eng
DOI 10.1016/j.jretconser.2018.01.002
Field of Research 1505 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2018, Elsevier
Persistent URL http://hdl.handle.net/10536/DRO/DU:30105979

Document type: Journal Article
Collection: Department of Management
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