Generation Y: evaluating services experiences through mobile ethnography

Muskat, Matthias, Muskat, Birgit, Zehrer, Anita and Johns, Raechel 2013, Generation Y: evaluating services experiences through mobile ethnography, Tourism review, vol. 68, no. 3, pp. 55-71, doi: 10.1108/TR-02-2013-0007.

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Title Generation Y: evaluating services experiences through mobile ethnography
Author(s) Muskat, Matthias
Muskat, Birgit
Zehrer, Anita
Johns, Raechel
Journal name Tourism review
Volume number 68
Issue number 3
Start page 55
End page 71
Total pages 17
Publisher Emerald Publishing Limited
Place of publication Bingley, Eng.
Publication date 2013
ISSN 1660-5373
1759-8451
Keyword(s) generation Y
ethnography
mobile ethnography
service experiences
museums
Language eng
DOI 10.1108/TR-02-2013-0007
Field of Research 1506 Tourism
HERDC Research category C1.1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2013, Emerald Group Publishing Limited
Persistent URL http://hdl.handle.net/10536/DRO/DU:30106097

Document type: Journal Article
Collection: Department of Management
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