Comparative persona: from cross-cultural 'celebrity' analysis to the transformations of the public self in online culture

Marshall, David 2017, Comparative persona: from cross-cultural 'celebrity' analysis to the transformations of the public self in online culture. In Jing, Xin (ed), New media and social transformation, Communication University of China Press, Beijing, China, pp.17-31.

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Title Comparative persona: from cross-cultural 'celebrity' analysis to the transformations of the public self in online culture
Author(s) Marshall, DavidORCID iD for Marshall, David orcid.org/0000-0002-0418-4447
Title of book New media and social transformation
Editor(s) Jing, Xin
Publication date 2017
Chapter number 2
Total chapters 18
Start page 17
End page 31
Total pages 15
Publisher Communication University of China Press
Place of Publication Beijing, China
Keyword(s) Persona
Cross-cultural analysis
Celebrity
transnational
online culture
social media
Persona Studies
face work
mediatization
Comparative Public Identities
ISBN 9787565721083
Language eng
Field of Research 200102 Communication Technology and Digital Media Studies
200101 Communication Studies
200104 Media Studies
200204 Cultural Theory
Socio Economic Objective 950204 The Media
HERDC Research category B1 Book chapter
Copyright notice ©2017, Communication University of China Press
Persistent URL http://hdl.handle.net/10536/DRO/DU:30106780

Document type: Book Chapter
Collection: School of Communication and Creative Arts
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