The Greater Good Project Branding

Kneebone-Bates, Maria 2017, The Greater Good Project Branding, The Greater Good Project, [Melbourne, Vic.].

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Title The Greater Good Project Branding
Creator(s) Kneebone-Bates, Maria
Year presented 2017
Year created 2017
Material type other
Description of artwork Development of Design Strategy and Logo design for TGGP
Publisher The Greater Good Project
Place of publication [Melbourne, Vic.]
Summary This project involved developing a design brief and design strategy using particpatory design strategies that involved the proposed audience in the process. From the developed design strategy a logo design was developed. The rollout of the brand is proposed for December 2018. This project falls under the umbrella of my research area being design to change the world as TGGP and its audience seeks to build a connected community that enables empowerment of individuals through a collective of knowledge sharing that improves lives
Language eng
HERDC Research category J1 Major original creative work
Persistent URL http://hdl.handle.net/10536/DRO/DU:30107014

Document type: Artwork
Collection: School of Communication and Creative Arts
 
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Created: Fri, 23 Mar 2018, 15:56:54 EST

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