Trapped in the filter bubble? Exploring the influence of Google search on the creative process

Barker, Richie 2018, Trapped in the filter bubble? Exploring the influence of Google search on the creative process, Journal of interactive advertising, pp. 1-11, doi: 10.1080/15252019.2018.1487810.

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Title Trapped in the filter bubble? Exploring the influence of Google search on the creative process
Author(s) Barker, RichieORCID iD for Barker, Richie orcid.org/0000-0001-5908-8973
Journal name Journal of interactive advertising
Start page 1
End page 11
Total pages 11
Publisher Taylor & Francis
Place of publication Abingdon, Eng.
Publication date 2018-09-25
ISSN 1525-2019
Keyword(s) advertising creativity
algorithmic gatekeeping
creative process
personalization
Language eng
DOI 10.1080/15252019.2018.1487810
Field of Research 200101 Communication Studies
1505 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2018, American Academy of Advertising
Persistent URL http://hdl.handle.net/10536/DRO/DU:30114183

Document type: Journal Article
Collection: School of Communication and Creative Arts
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