A new master of the cultural domain? Google’s role in the transactive memory systems of advertising copywriters and art directors

Barker, Richie and Atkinson, Paul 2018, A new master of the cultural domain? Google’s role in the transactive memory systems of advertising copywriters and art directors, in ANZCA 2018 : Multiple realities : Proceedings of the ANZCA Annual Conference 2018, ANZCA, Campbell, A.C.T., pp. 1-21.

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Title A new master of the cultural domain? Google’s role in the transactive memory systems of advertising copywriters and art directors
Author(s) Barker, RichieORCID iD for Barker, Richie orcid.org/0000-0001-5908-8973
Atkinson, Paul
Conference name Australian and New Zealand Communication Association. Conference (2018 : Auckland, N.Z.)
Conference location Auckland, N.Z.
Conference dates 2018 - 2018
Title of proceedings ANZCA 2018 : Multiple realities : Proceedings of the ANZCA Annual Conference 2018
Editor(s) [Unknown]
Publication date 2018
Series Australian and New Zealand Communication Association Conference
Start page 1
End page 21
Total pages 21
Publisher ANZCA
Place of publication Campbell, A.C.T.
Keyword(s) advertising
transactive memory
creativity
Language eng
Indigenous content off
Field of Research 200101 Communication Studies
20 Language, Communication and Culture
16 Studies in Human Society
19 Studies in Creative Arts and Writing
HERDC Research category E1 Full written paper - refereed
Copyright notice ©2018, ANZCA
Persistent URL http://hdl.handle.net/10536/DRO/DU:30114808

Document type: Conference Paper
Collections: Faculty of Arts and Education
School of Communication and Creative Arts
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