Are sport consumers unique? Consumer behavior within crowded sport markets

Fujak, Hunter, Frawley, Stephen, McDonald, Heath and Bush, Stephen 2018, Are sport consumers unique? Consumer behavior within crowded sport markets, Journal of sport management, vol. 32, no. 4, pp. 362-375, doi: 10.1123/jsm.2017-0318.

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Title Are sport consumers unique? Consumer behavior within crowded sport markets
Author(s) Fujak, HunterORCID iD for Fujak, Hunter orcid.org/0000-0002-6850-4294
Frawley, Stephen
McDonald, Heath
Bush, Stephen
Journal name Journal of sport management
Volume number 32
Issue number 4
Start page 362
End page 375
Total pages 14
Publisher Human Kinetics
Place of publication Champaign, Ill.
Publication date 2018-07
ISSN 0888-4773
1543-270X
Language eng
DOI 10.1123/jsm.2017-0318
HERDC Research category C1.1 Refereed article in a scholarly journal
Copyright notice ©2018, Human Kinetics, Inc.
Persistent URL http://hdl.handle.net/10536/DRO/DU:30116082

Document type: Journal Article
Collection: Department of Management
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