Affluent Asia: towards a cross-national psychographic typology

Ewing, Michael 2000, Affluent Asia: towards a cross-national psychographic typology, Journal of international consumer marketing, vol. 12, no. 2, pp. 25-37, doi: 10.1300/J046v12n02_03.

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Title Affluent Asia: towards a cross-national psychographic typology
Author(s) Ewing, MichaelORCID iD for Ewing, Michael orcid.org/0000-0002-2260-2761
Journal name Journal of international consumer marketing
Volume number 12
Issue number 2
Start page 25
End page 37
Total pages 13
Publisher Taylor & Francis
Place of publication Abingdon, Eng.
Publication date 2000
ISSN 0896-1530
1528-7068
Language eng
DOI 10.1300/J046v12n02_03
Indigenous content off
Field of Research 1505 Marketing
HERDC Research category C1.1 Refereed article in a scholarly journal
Copyright notice ©1999, Haworth Press
Persistent URL http://hdl.handle.net/10536/DRO/DU:30127097

Document type: Journal Article
Collections: Faculty of Business and Law
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