User engagement from within the Twitter community of professional sport organizations

Naraine, Michael L, Wear, Henry T and Whitburn, Damien J 2019, User engagement from within the Twitter community of professional sport organizations, Managing sport and leisure, pp. 1-19, doi: 10.1080/23750472.2019.1630665.

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Title User engagement from within the Twitter community of professional sport organizations
Author(s) Naraine, Michael LORCID iD for Naraine, Michael L orcid.org/0000-0002-9132-1269
Wear, Henry TORCID iD for Wear, Henry T orcid.org/0000-0002-2318-4143
Whitburn, Damien J
Journal name Managing sport and leisure
Start page 1
End page 19
Total pages 19
Publisher Taylor & Francis
Place of publication Abingdon, Eng.
Publication date 2019-06-21
ISSN 2375-0472
2375-0480
Keyword(s) Social media
Relationship marketing
Canadian sport
Sport consumer behavior
Notes In press
Language eng
DOI 10.1080/23750472.2019.1630665
Indigenous content off
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2019, Informa UK Limited, trading as Taylor & Francis Group
Persistent URL http://hdl.handle.net/10536/DRO/DU:30127273

Document type: Journal Article
Collections: Faculty of Business and Law
Department of Management
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