Learning about new technologies through social networks: experimental evidence on nontraditional stoves in Bangladesh

Miller, Grant and Mobarak, A. Mushfiq 2015, Learning about new technologies through social networks: experimental evidence on nontraditional stoves in Bangladesh, Marketing science, vol. 34, no. 4, pp. 480-499, doi: 10.1287/mksc.2014.0845.

Attached Files
Name Description MIMEType Size Downloads

Title Learning about new technologies through social networks: experimental evidence on nontraditional stoves in Bangladesh
Author(s) Miller, Grant
Mobarak, A. Mushfiq
Journal name Marketing science
Volume number 34
Issue number 4
Start page 480
End page 499
Total pages 20
Publisher INFORMS
Place of publication Catonsville, Ma.
Publication date 2015-07
ISSN 0732-2399
1526-548X
Keyword(s) Social Sciences
Business
Business & Economics
technology adoption
cookstoves
Bangladesh
opinion leaders
social networks
WORD-OF-MOUTH
AIR-POLLUTION
DIFFUSION
CONTAGION
COMMUNICATION
INNOVATION
IDENTIFICATION
INTERVENTIONS
CONSUMERS
Language eng
DOI 10.1287/mksc.2014.0845
Indigenous content off
HERDC Research category C1.1 Refereed article in a scholarly journal
Persistent URL http://hdl.handle.net/10536/DRO/DU:30131710

Document type: Journal Article
Collections: Faculty of Business and Law
Department of Economics
Connect to link resolver
 
Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved.

Versions
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 31 times in TR Web of Science
Scopus Citation Count Cited 38 times in Scopus
Google Scholar Search Google Scholar
Access Statistics: 35 Abstract Views, 1 File Downloads  -  Detailed Statistics
Created: Fri, 15 Nov 2019, 09:42:48 EST

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.