A Case Study of Predicting Banking Customers Behaviour by Using Data Mining

Zhou, Xujuan, Bargshady, Ghazal, Abdar, Moloud, Tao, Xiaohui, Gururajan, Raj and Chan, KC 2019, A Case Study of Predicting Banking Customers Behaviour by Using Data Mining, in BESC 2019 : Proceedings of the 6th International Conference on Behavioral, Economic and Socio-Cultural Computing, IEEE, Piscataway, N.J., pp. 1-6, doi: 10.1109/BESC48373.2019.8963436.

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Title A Case Study of Predicting Banking Customers Behaviour by Using Data Mining
Author(s) Zhou, Xujuan
Bargshady, Ghazal
Abdar, MoloudORCID iD for Abdar, Moloud orcid.org/0000-0002-3059-6357
Tao, Xiaohui
Gururajan, Raj
Chan, KC
Conference name Behavioral, Economic, and Socio-Cultural Computing. Conference (2019 : 6th : Beijing, China)
Conference location Beijing, China
Conference dates 28-30 Oct. 2019
Title of proceedings BESC 2019 : Proceedings of the 6th International Conference on Behavioral, Economic and Socio-Cultural Computing
Publication date 2019
Start page 1
End page 6
Total pages 6
Publisher IEEE
Place of publication Piscataway, N.J.
Keyword(s) Customer Relationship Management
Customer Knowledge Management
Data Mining
Neural Networks
Association rules
ISBN 9781728147628
Language eng
DOI 10.1109/BESC48373.2019.8963436
Indigenous content off
HERDC Research category E1 Full written paper - refereed
Persistent URL http://hdl.handle.net/10536/DRO/DU:30135245

Document type: Conference Paper
Collection: Deputy Vice-Chancellor Research Group
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