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A social marketing perspective of young adults' concepts of eating for health: is it a question of morality?

Brennan, Linda, Klassen, Karen, Weng, Enqi, Chin, Shinyi, Molenaar, Annika, Reid, Michael, Truby, Helen and McCaffrey, Tracy A 2020, A social marketing perspective of young adults' concepts of eating for health: is it a question of morality?, International journal of behavioral nutrition and physical activity, vol. 17, pp. 1-14, doi: 10.1186/s12966-020-00946-3.

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Title A social marketing perspective of young adults' concepts of eating for health: is it a question of morality?
Author(s) Brennan, Linda
Klassen, Karen
Weng, EnqiORCID iD for Weng, Enqi orcid.org/0000-0001-6300-7304
Chin, Shinyi
Molenaar, Annika
Reid, Michael
Truby, Helen
McCaffrey, Tracy A
Journal name International journal of behavioral nutrition and physical activity
Volume number 17
Article ID 44
Start page 1
End page 14
Total pages 14
Publisher BioMed Central
Place of publication London, Eng.
Publication date 2020
ISSN 1479-5868
Keyword(s) Young adults
Healthy eating
Social marketing
Behaviour change
Obesity
Behavioural typology
Segmentation
Marketing
Qualitative
Language eng
DOI 10.1186/s12966-020-00946-3
Indigenous content off
Field of Research 11 Medical and Health Sciences
13 Education
HERDC Research category C1 Refereed article in a scholarly journal
Free to Read? Yes
Persistent URL http://hdl.handle.net/10536/DRO/DU:30135892

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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.