Case Study - Governments Promoting Sport

Mcdonald, Sharyn 2008, Case Study - Governments Promoting Sport. In Smith, Aaron C.T. (ed), Introduction to sport marketing, Elsevier, Amsterdam, The Netherlands, pp.186-187.

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Title Case Study - Governments Promoting Sport
Author(s) Mcdonald, SharynORCID iD for Mcdonald, Sharyn orcid.org/0000-0002-6534-4088
Title of book Introduction to sport marketing
Editor(s) Smith, Aaron C.T.
Publication date 2008
Total chapters 13
Start page 186
End page 187
Total pages 2
Publisher Elsevier
Place of Publication Amsterdam, The Netherlands
Keyword(s) promotion
government campaign
health
ISBN 0750686855
9780750686853
Language eng
Indigenous content off
HERDC Research category BN.1 Other book chapter, or book chapter not attributed to Deakin
Persistent URL http://hdl.handle.net/10536/DRO/DU:30139407

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