Case Study - New Media in Traditional Baseball

Mcdonald, Sharyn 2008, Case Study - New Media in Traditional Baseball. In Smith, Aaron C.T. (ed), Introduction to Sport Marketing, Elsevier, Amsterdam, The Netherlands, pp.281-281.

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Title Case Study - New Media in Traditional Baseball
Author(s) Mcdonald, SharynORCID iD for Mcdonald, Sharyn
Title of book Introduction to Sport Marketing
Editor(s) Smith, Aaron C.T.
Publication date 2008
Total chapters 13
Start page 281
End page 281
Total pages 1
Publisher Elsevier
Place of Publication Amsterdam, The Netherlands
Keyword(s) New media
baseball statistics
ISBN 0750686855
Language eng
Indigenous content off
HERDC Research category BN.1 Other book chapter, or book chapter not attributed to Deakin
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