Entrepreneurial relationship marketing in 19th century India – the case of railway contractor Joseph Stephens

Lagrosen, Stefan and Roy, Achinto 2020, Entrepreneurial relationship marketing in 19th century India – the case of railway contractor Joseph Stephens, Business History, pp. 1-16, doi: 10.1080/00076791.2020.1821659.

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Title Entrepreneurial relationship marketing in 19th century India – the case of railway contractor Joseph Stephens
Author(s) Lagrosen, Stefan
Roy, AchintoORCID iD for Roy, Achinto orcid.org/0000-0003-0167-1300
Journal name Business History
Start page 1
End page 16
Total pages 16
Publisher Taylor & Francis
Place of publication Abingdon, Eng.
Publication date 2020-09-23
ISSN 0007-6791
Keyword(s) Railway contractors
railways in British India
Joseph Stephens
Indian railways
Great Indian Peninsula Railway
Social Sciences
Business
History Of Social Sciences
Business & Economics
Social Sciences - Other Topics
MANAGEMENT
KNOWLEDGE
Summary Our paper is based on the diaries of Joseph Stephens, a 19th century Swedish railway contractor in British India. The Stephens’ diaries, discovered in 2008, are the only one of its kind, offering an insight into the life of a railway contractor from that era. The diaries reveal a web of networks and relationships that helped Stephens achieve success as a small-scale railway contractor. We use the theoretical lens of Gummesson’s entrepreneurial relationship marketing to analyse Stephens’ network of social and work relationships and find a connection between his networks and Gummesson’s framework. We contribute to literature by presenting a different perspective on railway contractors from that period and propose that business practices of the past can be studied vis-à-vis contemporary theories of entrepreneurship and marketing.
Notes In press
Language eng
DOI 10.1080/00076791.2020.1821659
Indigenous content off
Field of Research 150301 Business Information Management (incl Records, Knowledge and Information Management, and Intelligence)
14 Economics
15 Commerce, Management, Tourism and Services
22 Philosophy and Religious Studies
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Persistent URL http://hdl.handle.net/10536/DRO/DU:30141565

Document type: Journal Article
Collections: Faculty of Business and Law
Department of Management
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