Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms

Spann, Martin, Zeithammer, Robert, Bertini, Marco, Haruvy, Ernan, Jap, Sandy D., Koenigsberg, Oded, Mak, Vincent, Popkowski Leszczyc, Peter, Skiera, Bernd and Thomas, Manoj 2018, Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms, Customer Needs and Solutions, vol. 5, no. 1-2, pp. 121-136, doi: 10.1007/s40547-017-0082-y.

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Title Beyond Posted Prices: the Past, Present, and Future of Participative Pricing Mechanisms
Author(s) Spann, Martin
Zeithammer, Robert
Bertini, Marco
Haruvy, Ernan
Jap, Sandy D.
Koenigsberg, Oded
Mak, Vincent
Popkowski Leszczyc, Peter
Skiera, BerndORCID iD for Skiera, Bernd orcid.org/0000-0001-9285-2013
Thomas, Manoj
Journal name Customer Needs and Solutions
Volume number 5
Issue number 1-2
Start page 121
End page 136
Total pages 16
Publisher Springer
Place of publication Berlin, Germany
Publication date 2018
ISSN 2196-291X
2196-2928
Keyword(s) Auction
Name-your-own-price
Pay-what-you-want
Bargaining
Outcome and process utility
Taxonomy
Language eng
DOI 10.1007/s40547-017-0082-y
Indigenous content off
HERDC Research category C1.1 Refereed article in a scholarly journal
Persistent URL http://hdl.handle.net/10536/DRO/DU:30143662

Document type: Journal Article
Collections: Faculty of Business and Law
Department of Marketing
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