book
posted on 2005-01-01, 00:00 authored by L Schiffman, David Bednall, A O`Cass, A Paladino, L KanukThe third edition of this Australian text continues to convey the essence of consumer behaviour and to connect psychological, socio- cultural and decision making aspects of the discipline. While the book is based on the American edition of Schiffman, it has been heavily adapted to suit the Australian market. <br>
History
Language
engPublication classification
A3 Revision/new editionCopyright notice
2005, Pearson Education AustraliaPagination
1 - 653ISBN-13
9781741031638ISBN-10
174103163XEdition
3rdPublisher
Pearson Education AustraliaPlace of publication
Frenchs Forest, N.S.W.Usage metrics
Categories
No categories selectedLicence
Exports
RefWorks
BibTeX
Ref. manager
Endnote
DataCite
NLM
DC