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Consumption, Production, and Entrepreneurship in the Time of Coronavirus A Business Perspective of the Pandemic
book
posted on 2022-05-22, 00:00 authored by Elena Gallitto, Marta Massi, Paul HarrisonPaul HarrisonBy bringing together psychology and marketing scholars, this interdisciplinary book will inform research on how businesses adapt to crises. This book examines the impact of the continuing COVID-19 crisis on consumers and businesses.