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Strategy and markets : how good thinking multiplies marketing effectiveness

book
posted on 2010-01-01, 00:00 authored by Alvin LeeAlvin Lee
Strategy and markets : how good thinking multiplies marketing effectiveness

History

Pagination

1 - 205

Publisher

Cengage, Australia

Place of publication

Melbourne

ISBN-13

9780170193962

ISBN-10

0170193969

Language

eng

Publication classification

A1.1 Books - authored - research

Copyright notice

2010, Cengage Learning Australia

Editor/Contributor(s)

B Day

Usage metrics

    Research Publications

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    No categories selected

    Keywords

    Untagged

    Licence

    All Rights Reserved

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