Web 2.0 im Retail Banking

https://hdl.handle.net/10536/DRO/DU:30143681
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posted on 2010-01-01, 00:00 authored by Christian M Messerschmidt, Sven C Berger, Bernd Skiera

Web 2.0 im Retail Banking

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Related Materials

1.
DOI - Is version of https://doi.org/10.1007/978-3-8349-6304-8

Language

ger

Publication classification

A1.1 Books - authored - research

Pagination

1-180

ISBN-13

9783834924094

Edition

1

Number of chapters

6

Publisher

Springer Gabler

Place of publication

Wiesbaden, Germany

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Keywords

blog banking Widget Wiki Web 2.0 Retail Banking Podcast Online-Marketing Marketing Online-Community

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All Rights Reserved

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