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Why women shop : secrets revealed

Version 2 2024-06-16, 13:01
Version 1 2014-10-27, 16:15
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posted on 2024-06-16, 13:01 authored by S Minahan, M Beverland
This book is dedicated to women who shop. All retailers and the many industries associated with retail will gain useful knowledge from this book. It will also provide enlightenment for women themselves and their partners who are fascinated by the compulsion to shop. Minahan at Deakin Uni, Vic and Beverland at Uni of Melbourne, Vic.

History

Pagination

1-202

ISBN-13

9780731402793

ISBN-10

0731402790

Language

eng

Publication classification

A1 Books - authored - research

Copyright notice

2005, John Wiley & Sons

Publisher

John Wiley & Sons

Place of publication

Milton, Qld

Usage metrics

    Research Publications

    Categories

    No categories selected

    Keywords

    Women consumersConsumer behavior150599 Marketing not elsewhere classified970115 Expanding Knowledge in Commerce

    Licence

    All Rights Reserved

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