An Exploratory Investigation of Sport Sponsorship by Small Business in Australia
Version 2 2024-06-03, 13:46
Version 1 2023-02-06, 03:44
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posted on 2024-06-03, 13:46 authored by Michael PolonskyMichael Polonsky, M Casey, S Murphy, K Portelli, YV Velzen, D SandlerAn Exploratory Investigation of Sport Sponsorship by Small Business in Australia
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B1.1 Book chapterPagination
529-ISSN
2363-6165eISSN
2363-6173ISBN-13
9783319173108Publisher
Springer International PublishingTitle of book
Developments in Marketing Science: Proceedings of the Academy of Marketing ScienceUsage metrics
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