COSTA: Verkaufsgebietseinteilung zur Maximierung des Deckungsbeitrags

chapter

posted on 1999-01-01, 00:00 authored by Sönke Albers, Bernd SkieraBernd Skiera

COSTA: Verkaufsgebietseinteilung zur Maximierung des Deckungsbeitrags

History

Chapter number

2

Pagination

13-20

Publisher DOI

https://doi.org/10.1007/978-3-663-11996-8_2

ISBN-13

9783663119975

Edition

2

Language

ger

Publication classification

B1.1 Book chapter

Extent

70

Publisher

Springer Fachmedien

Place of publication

Wiesbaden, Germany

Title of book

Computer Based Marketing

Series

XBusiness Computing

Publication URL

https://link.springer.com/chapter/10.1007/978-3-663-11996-8_2

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Keywords

marketing decision support field service control sales management sales territory division

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All Rights Reserved

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