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Ethics in personal selling and sales management : a review of the literature focusing on empirical findings and conceptual foundations

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posted on 2012-01-01, 00:00 authored by Nicholas McclarenNicholas Mcclaren

Ethics in personal selling and sales management : a review of the literature focusing on empirical findings and conceptual foundations

History

Title of book

Marketing ethics

Publisher

Sage

Place of publication

Thousand Oaks, Calif.

ISBN-13

9781446208106

ISBN-10

1446208109

Language

eng

Publication classification

BN Other book chapter, or book chapter not attributed to Deakin

Editor/Contributor(s)

N Smith, P Murphy

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Keywords

Social Sciences Business Ethics Business & Economics Social Sciences - Other Topics BUYER-SELLER RELATIONSHIPS DECISION-MAKING MARKETING ETHICS FORCE BEHAVIOR ORGANIZATIONAL CONSEQUENCES BUSINESS ETHICS MODEL PERFORMANCE DETERMINANTS SALESPEOPLE

Licence

All Rights Reserved

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