Identity-based perceptions of others’ consumption choices
Version 2 2024-06-06, 00:58
Version 1 2022-02-28, 08:53
chapter
posted on 2024-06-06, 00:58 authored by JG Olson, Brent McFerran, AC Morales, DW DahlIdentity-based perceptions of others’ consumption choices
History
Chapter number
30Pagination
448-461ISBN-13
9781788117722ISBN-10
1788117735Language
engPublication classification
B1.1 Book chapterExtent
31Editor/Contributor(s)
Reed II A, Forehand MPublisher
Edward Elgar PublishingPlace of publication
Cheltenham, Eng.Title of book
Handbook of Research on Identity Theory in MarketingSeries
Research handbooks in business and management seriesUsage metrics
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