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Major case study: Welcome to our house- satisfying visitors to the historic house museum

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posted on 2007-07-03, 00:00 authored by Linda YoungLinda Young
Major case study: Welcome to our house- satisfying visitors to the historic house museum

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Pagination

133-140

ISBN-13

9780080550428

Publication classification

B1.1 Book chapter

Title of book

Museum Marketing: Competing in the Global Marketplace

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