Mobile banking in the youth market : implications from an entrepreneurial and learning perspective
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posted on 2012-01-01, 00:00 authored by Vanessa RattenMobile banking in the youth market : implications from an entrepreneurial and learning perspective
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Title of book
Strategy, adoption, and competitive advantage of mobile services in the global economyChapter number
6Pagination
112 - 126Publisher
IGI GlobalPlace of publication
Hershey Pa.ISBN-13
9781466619395ISBN-10
1466619392Language
engPublication classification
B1 Book chapterCopyright notice
2013, IGI GlobalExtent
19Usage metrics
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