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The challenge of trust and `guanxi` in Asian e-commerce

chapter
posted on 2001-01-01, 00:00 authored by B Corbitt, T Thanasankit
The challenge of trust and `guanxi` in Asian e-commerce

History

Chapter number

9

Pagination

141-158

ISBN-13

9780957973701

ISBN-10

0957973705

Language

eng

Publication classification

B1 Book chapter

Extent

11

Editor/Contributor(s)

Singh M, Thompson T

Publisher

Heidelberg

Place of publication

Heidelberg, Vic.

Title of book

E-commerce diffusion : strategies and challenges

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