A customer relationship management case study : critical success factors in action
conference contribution
posted on 2005-01-01, 00:00 authored by Olaf Boon, B Corbitt, Darryl CoulthardA customer relationship management case study : critical success factors in action
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Location
Bangkok, ThailandOpen access
- Yes
Start date
2005-07-07End date
2005-07-10ISBN-13
9789889855437ISBN-10
9889855437Language
engNotes
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E1 Full written paper - refereedCopyright notice
2005, PACISTitle of proceedings
I.T. and Value Creation : PACIS 2005. the Ninth Pacific-Asia Conference on Information Systems Bangkok, Thailand, 7 - 10 July 2005Usage metrics
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