This paper seeks to develop groupings of journals (A, B, C) using multi-dimensional perceptual rankings, based on North American respondents’ evaluation of a journal’s prestige, contribution to theory, contribution to practice and contribution to teaching. Nonparametric comparisons of criterion mean values indicate that there are generally statistically significant correlations between criteria. Cluster analysis identifies A, B, and C 'categorisations' of journals are different in regards to all four evaluative criteria.
History
Pagination
1 - 7
Location
Wellington, New Zealand
Open access
Yes
Start date
2004-11-29
End date
2004-12-01
ISBN-13
9780475122148
ISBN-10
0475122143
Language
eng
Notes
Reproduced with the specific permission of the copyright owner.
Publication classification
E1.1 Full written paper - refereed; E Conference publication
Editor/Contributor(s)
J Wiley, P Thirkell
Title of proceedings
ANZMAC 2004 : marketing accountabilities and responsibilities, proceedings