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A sophistic rhetorical approach to public relations

conference contribution
posted on 2014-01-01, 00:00 authored by Stephen Mackey
A sophistic rhetorical approach to public relations

History

Event

International Corporate and Marketing Communication in Asia Conference (1st : 2013 : Bangkok, Thailand)

Pagination

120 - 130

Publisher

Chulalongkorn University and Bournemouth University

Location

Bangkok, Thailand

Place of publication

Bangkok, Thailand

Start date

2013-11-18

End date

2013-11-19

Language

eng

Publication classification

E2 Full written paper - non-refereed / Abstract reviewed

Editor/Contributor(s)

J Sinthuphan, T Watson

Title of proceedings

Proceedings of the 1st International Corporate and Marketing Communication in Asia Conference; ICMCA 2013

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