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Application of the theory of planned behavior for predicting financial salespeople's ethical intentions and actual behavior in a developing country

conference contribution
posted on 2011-01-01, 00:00 authored by Ahmed FerdousAhmed Ferdous, Michael PolonskyMichael Polonsky
Application of the theory of planned behavior for predicting financial salespeople's ethical intentions and actual behavior in a developing country

History

Event

Summer Marketing Educators' Conference (2011 : San Francisco, Calif.)

Pagination

101 - 102

Publisher

American Marketing Association

Location

San Francisco, California

Place of publication

Chicago, Ill.

Start date

2011-08-05

End date

2011-08-07

ISBN-10

0877573476

Language

eng

Publication classification

E3 Extract of paper

Editor/Contributor(s)

S Noble

Title of proceedings

2011 Summer Marketing Educators’ Conference Proceedings : Marketing 2011: Delivering Value in Turbulent Times

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