wang-business20anovel-2008.pdf (1.29 MB)
Business 2.0 : a novel model for delivery of business services
conference contribution
posted on 2008-01-01, 00:00 authored by Poh Hean Yap, Kok-Leong Ong, Xungai WangWeb 2.0, regardless of the exact definition, has proven to bring about significant changes to the way the Internet was used. Evident by key innovations such as Wikipedia, FaceBook, YouTube, and Blog sites, these community-based Website in which contents are generated and consumed by the same group of users are changing the way businesses operate. Advertisements are no longer dasiaforcedpsila upon the viewers but are instead dasiaintelligentlypsila targeted based on the contents of interest. In this paper, we investigate the concept of Web 2.0 in the context of business entities. We asked if Web 2.0 concepts could potentially lead to a change of paradigm or the way businesses operate today. We conclude with a discussion of a Web 2.0 application we recently developed that we think is an indication that businesses will ultimately be affected by these community-based technologies; thus bringing about Business 2.0 - a paradigm for businesses to cooperate with one another to deliver improved products and services to their own customers.
History
Event
IEEE International Conference on Service Systems and Service Management (2008 : Melbourne, Vic.)Pagination
661 - 665Publisher
IEEELocation
Melbourne, Vic.Place of publication
Piscataway, N.J.Publisher DOI
Start date
2008-06-30End date
2008-07-02ISBN-13
9781424416721Language
engNotes
This material is presented to ensure timely dissemination of scholarly and technical work. Copyright and all rights therein are retained by authors or by other copyright holders. All persons copying this information are expected to adhere to the terms and constraints invoked by each author's copyright. In most cases, these works may not be reposted without the explicit permission of the copyright holder.Publication classification
E1 Full written paper - refereedCopyright notice
2008, IEEEEditor/Contributor(s)
V Lee, J Chen, W Ng, K Ong, T TanTitle of proceedings
ICSSSM 2008 : Exploring service dynamics with science and innovative technology : Proceedings of the 2008 International Conference on Service Systems and Service ManagementUsage metrics
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