Clinching happy deals: an investigation of the buyer-supplier relationship within the Australian fresh produce industry
Event
World Marketing Congress (2003 : Perth, Western Australia)Publisher
Academy of Marketing ScienceLocation
Perth, Western AustraliaPlace of publication
Perth, Western AustraliaStart date
2003-06-11End date
2003-06-14ISBN-13
9780939783069ISBN-10
0939783061Language
engNotes
Every reasonable effort has been made to ensure that permission has been obtained for items included in Deakin Research Online. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.auPublication classification
E1.1 Full written paper - refereedCopyright notice
2003, World Marketing CongressEditor/Contributor(s)
J LewinTitle of proceedings
Marketing across borders and boundaries understanding cross-functional and inter-disciplinary interfaces within an increasingly global environment : Perth, Western Australia, June 11-14, 2003