Cluster based rule discovery model for enhancement of government's tobacco control strategy

Discovery of interesting rules describing the behavioural patterns of smokers' quitting intentions is an important task in the determination of an effective tobacco control strategy. In this paper, we investigate a compact and simplified rule discovery process for predicting smokers' quitting behaviour that can provide feedback to build an scientific evidence-based adaptive tobacco control policy. Standard decision tree (SDT) based rule discovery depends on decision boundaries in the feature space which are orthogonal to the axis of the feature of a particular decision node. This may limit the ability of SDT to learn intermediate concepts for high dimensional large datasets such as tobacco control. In this paper, we propose a cluster based rule discovery model (CRDM) for generation of more compact and simplified rules for the enhancement of tobacco control policy. The clusterbased approach builds conceptual groups from which a set of decision trees (a decision forest) are constructed. Experimental results on the tobacco control data set show that decision rules from the decision forest constructed by CRDM are simpler and can predict smokers' quitting intention more accurately than a single decision tree. © 2010 IEEE.