The objective is to test the consistency of measurement and structural properties in a model of corporate codes of ethics (CCE) on an aggregated level and across multiple samples derived from three countries, namely Australia, Canada and the USA. The properties of four constructs of CCE are described and tested, these being: surveillance/training, internal communication, external communication, and guidance. The conclusion is that the measurement and structural models on an aggregated level have a satisfactory fit, validity and reliability. Furthermore, they are consistent when tested on each of the three samples (i.e. cross-validated). The cross-cultural model makes a contribution in addition to previous mostly descriptive studies and theory in the field using confirmatory factor analysis and structural equation modeling.
History
Event
Australian and New Zealand Marketing Academy. Conference (2009 : Melbourne, Vic.)
Pagination
1 - 10
Publisher
ANZMAC
Location
Melbourne, Vic.
Place of publication
Melbourne, Australia
Start date
2009-11-30
End date
2009-12-02
ISBN-10
1863081585
Language
eng
Notes
Reproduced with the kind permission of the copyright owner.
Publication classification
E1 Full written paper - refereed
Copyright notice
2009, ANZMAC
Editor/Contributor(s)
D Tojib
Title of proceedings
ANZMAC 2009 : Sustainable management and marketing conference