Different cultures, different customers : market entry strategies for China
conference contribution
posted on 2005-01-01, 00:00 authored by Mona ChungDifferent cultures, different customers : market entry strategies for China
History
Event
Association for Global Business. Conference (2005 : Miami, Fla.)Publisher
Association for Global BusinessLocation
Miami, Fla.Place of publication
[Denver, Colo.]Start date
2005-11-17End date
2005-11-19Language
engPublication classification
E1.1 Full written paper - refereedTitle of proceedings
Proceedings of the Annual Meeting for the Association for Global BusinessUsage metrics
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