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Gatekeeper influence on food acquisition, food preparation and family diet

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conference contribution
posted on 2009-01-01, 00:00 authored by M Reid, Tony WorsleyTony Worsley, F Mavondo
The problems associated with overweight and obesity has focused attention on obesogenic, or obesity promoting environments. The home environment, in particular the role of the main food gatekeeper, has come under particular scrutiny for its impact on the family diet (Campbell et al, 2007; Coveney, 2004; Crawford et al, 2007). 326 US and 323 Australian gatekeepers are studied to understand relationships between healthy eating capability, food acquisition and food preparation behaviours, and satisfaction with the household diet. The results suggest that gatekeeper attitudes and perceived control over family diet play a significant role in shaping food-related behaviours and diet satisfaction. Impulsiveness, focusing on freshness, meal planning, and vegetable prominence in meals are also important behavioural factors for satisfaction with diet.

History

Event

Australian and New Zealand Marketing Academy. Conference (2009 : Melbourne, Vic.)

Pagination

1 - 8

Publisher

ANZMAC

Location

Melbourne, Victoria

Place of publication

Melbourne, Vic.

Start date

2009-11-30

End date

2009-12-02

ISBN-13

9781863081580

ISBN-10

1863081585

Language

eng

Notes

Reproduced with the kind permission of the copyright owner.

Publication classification

E1.1 Full written paper - refereed

Copyright notice

2009, ANZMAC

Editor/Contributor(s)

D Tojib

Title of proceedings

ANZMAC 2009 : Sustainable Management and Marketing : Proceedings of the 2009 Australian and New Zealand Marketing Academy Conference

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