Gift-giving : consumer motivation and the gift purchase process
conference contribution
posted on 1990-01-01, 00:00 authored by C Goodwin, K Smith, S SpiggleGift-giving : consumer motivation and the gift purchase process
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Event
Association for Consumer Research. Conference (1990 : [Provo, Utah])Pagination
690 - 698Publisher
Association for Consumer Research,Location
[Provo, UT]Place of publication
Provo, UTStart date
1990-10-01End date
1990-10-31Language
engPublication classification
E1.1 Full written paper - refereedEditor/Contributor(s)
M Goldberg, G Gorn, R PollayTitle of proceedings
Advances in Consumer Research, Vol. 17Usage metrics
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