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Harnessing employee innovation in internal crowdsourcing platforms: Lessons from Allianz UK

conference contribution
posted on 2016-01-01, 00:00 authored by Hind BenbyaHind Benbya, D Leidner
Internal crowdsourcing platforms, which enable firms to generate a large pool of ideas and connect employees to large number of colleagues, hold the potential to support employee innovation. Yet, managers face considerable difficulties when it comes to deploying such platforms in a way that generates business value. This article describes the eight years-long evolution of Allianz UK efforts to tap into its employees' ideas to drive innovation as a collective capacity. It identifies the challenges the firm faced with its internal crowdsourcing journey and describes the organizational design mechanisms adopted by leaders to address them. Our analysis reveals the necessity to adopt a configurational perspective among design elements to reinforce value creation. It details the design elements adopted by the firm to harness employee innovation and distills the lessons learned along the way.

History

Event

ICIS 2016

Publisher

Association for Information Systems

Location

Dublin, Ireland

Place of publication

Atlanta, GA

Start date

2016-12-11

End date

2016-12-14

ISBN-13

9780996683135

Publication classification

E1.1 Full written paper - refereed; E Conference publication

Title of proceedings

2016 International Conference on Information Systems, ICIS 2016

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