Innovation in management education: Using a contemporary cinematic fantasy to teach recruitment and selection

This article focuses on the use of fantasy and fable genre motion pictures in management education. We argue that this genre of motion pictures is particularly helpful to management educators because it prompts students to be more imaginative, creative and critical. This approach is illustrated by describing how Roald Dahl's Charlie and the Chocolate Factory, and its two screen adaptations, can be used to teach different approaches to recruitment and selection. In particular, this paper explores how various subplots in the 2005 film can be used to inform students about the psychometric, social process and fit recruitment and selection paradigms.