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Localize global codes of ethics

conference contribution
posted on 2005-01-01, 00:00 authored by G Svensson, Greg WoodGreg Wood
Localize global codes of ethics

History

Event

Macromarketing Society Conference (30th : 2005 : St Petersburg, Fla.)

Pagination

112 - 117

Publisher

University of South Florida

Location

St Petersburg, Fla.

Place of publication

St. Petersburg, Fla.

Start date

2005-05-28

End date

2005-05-31

Language

eng

Notes

Special Sub Theme: 'Remember The Titans!'

Publication classification

E1 Full written paper - refereed

Editor/Contributor(s)

M Peterson, R Hill

Title of proceedings

Macromarketing at 30 : Discourse, Diversity and Distinction : Papers of the 30th Annual Macromarketing Conference

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