Management and business issues for B2B eCommerce implementation
Version 2 2024-06-13, 07:44Version 2 2024-06-13, 07:44
Version 1 2014-10-27, 16:36Version 1 2014-10-27, 16:36
conference contribution
posted on 2024-06-13, 07:44authored byC Chan, P Swatman
Until recently little research had been undertaken into the process of eCommerce implementation, especially in relation to the implementation of business-to-business (B2B) relationships. Given the complexity of this process we have, in this paper, endeavoured to contribute to what we perceive as a gap in the body of theory surrounding the implementation process in the extant business-to-business literature. We describe the findings of a series of multiple case studies comprising ten major Australian eCommerce initiators. In addition to confirming our earlier finding of the importance of nontechnical factors for the success of the implementation process we also present, through our case studies, the various management and business issues associated with the success or otherwise of B2B eCommerce implementation.