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Marketing through televised sporting events

conference contribution
posted on 2001-01-01, 00:00 authored by Peter Smolianov
Marketing through televised sporting events

History

Event

Sports Management Association of Australia and New Zealand. Conference (7th : 2001 : Melbourne, Vic.)

Pagination

1 - 1

Publisher

Victoria University

Location

Melbourne, Vic.

Place of publication

Melbourne, Vic.

Start date

2001-11-29

End date

2001-12-01

Language

eng

Publication classification

L3 Extract of paper (minor conferences)

Title of proceedings

SMAANZ 2001 : global issues in sport management

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    All Rights Reserved

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